There is a new trend in the event industry. This is when an organization hosts an event online instead of in person. Attendees can view the event from anywhere in the world, and they don’t have to leave their home or office.
Virtual events are a great way to reach a large audience with the use of live streaming. This service allows events to be viewed by anyone with a computer and an Internet connection.
Events can take place in your office space, in a conference room, or in the controlled environment of a video studio, at any given time that is convenient for you.
Live streaming is a type of online broadcasting that allows users to view and interact with live video content in real-time. This differs from traditional online video streaming, which typically relies on users downloading pre-recorded content. Live streaming can be used for a variety of purposes, including broadcasting news events, sporting events, and other live happenings.
A live streaming event can be recorded, which allows people to view it at their convenience after the event has finished. Viewers can either watch the live stream through a web browser or download it onto their computer so they can play it back at their leisure.
Virtual event streaming and live streaming are two sides of the same coin. They’re so similar that the terms are sometimes used interchangeably.
92% of organizers have shifted to virtual events in 2021 
However, the term “virtual event streaming” suggests something interactive. Something more like a live event than a live stream, where viewers are merely watching the event unfold.
There are several key reasons why hosting your event online might be right for you:
There are a number of different kinds of events that work well on a virtual platform. For example:
A live streamed virtual event is just like any other, only the audience doesn’t have to be in the same room.
If you’re presenting from your office space, an OB (Outside Broadcasting) van will usually be used as the control centre for the live video.
Your speaker will be miked up, the camera operator will make sure the shot is looking its best and you’ll be able to communicate with them via an intercom.
If you’re broadcasting from a video studio, then you’ll broadcast directly from there.
Using a dedicated video studio avoids disrupting your office space.
It also means that the presenters can focus on their presentations.
It’s possible to use a green screen behind speakers during a virtual event. This will allow the production team to digitally insert a custom digital backdrop which perfectly aligns with your brand and objectives.
You’ve decided to host a virtual event – great! But before you go any further it’s vital that you plan your big day carefully.
Your event can be an all day affair, or it could last for just a couple of hours – whatever’s right for you.
We know it’s tempting to just get on-air and see what happens, but even though it’s virtual you still need to consider the basics:
When it comes to technology, you don’t want to cut corners. Make sure you’re using good quality equipment for your virtual event.
This includes your camera, microphone and sound system.
The most important thing is to make sure the audio is of good quality. People will forgive a poor image but they definitely won’t put up with muffled, distorted or otherwise bad quality sound.
You will need at least the following equipment:
Just as you would with a physical event, it’s important to test all of your equipment ahead of time. This will help to ensure that everything works as it should on the day.
It’s also a good idea to do a dress rehearsal so you can get used to the camera, sound and lighting.
As we’ve touched on already, whether you opt for an OB truck or a dedicated video studio, the one thing you’ll definitely need is a producer to manage the event.
They’ll take care of everything from getting all of your equipment set up and tested before the event starts, to making sure all the presenters are ready and on-air.
During the event they’ll be responsible for ensuring that everything runs smoothly and that all of the presenters stick to their schedule.
They’ll also be responsible for any visuals that are used during the event.
The producer will also be your point of contact with the live streaming platform. This is important as they will be the ones who ensure that your live stream goes off without a hitch.
Once your event is over, the producer will still be on hand to help with post-production.
This includes compiling all of the footage from the event into a Highlights Video, as well as taking care of any on-air promotions.
The producer will also handle getting the video online, whether that’s via a dedicated landing page on your website or on social media.
The key thing to remember is that great live streaming isn’t just for virtual events – it can be used for everything from product launches and conferences, to staff training and induction sessions.
It all comes down to planning, preparation and having the right equipment.
The cost of virtual eventing varies depending on the complexity. We can help you work out an accurate budget, taking into consideration all the elements involved.
This will include:
and many other factors.
Virtual events are generally less expensive than their live counterparts.
Live streaming virtual events will not have any travel or accommodation expenses for your audience or speakers. Fewer AV requirements are needed which reduces costs. Your employees can even attend the event from home through their computer.
Contact Astral Studios today to speak to one of our consultants, who can explain in more detail how this service would work best with your particular event.
Astral Studios provides a turnkey service which allows event organisers to just turn up on the day and let Astral Studios do everything for them.
The Astral team will work closely with you to develop an effective plan that will work best for your event.
They will help with the pre-plannning and logistics to make sure that everything is ready on the day.
A test run will be done before the actual broadcast, to make sure everything works as expected.
Give us a call – we’d love to chat about your specific needs, and answer any questions you may have.
 Kaltura – The State of Virtual Events 2022